March/April 2009 Inciter Ready to View

by Alison Stilwell [astilwell@KIWANIS.ORG]

The March/April 2009 issue of The Inciter is now ready to view at: http://www.kiwanisone.org/Pages/Resources/default.aspx?PageID=164 and click on the fourth bullet point. Read about:

• Awareness vs. Branding
• The Origin of the Brand Promise
• How to Write a Story Pitch
• How to Create Effective Advertising

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As always, your input and views are important. Please send comments and suggestions for this newsletter to Kristian Little: klittle@kiwanis.org.